The Sports Media Relations option provides students with the skills and knowledge needed to work as sports media professionals.
Students learn and practice skills related to the fundamentals of working with the media, athletes and coaches, managing crisis situations, recording statistics, writing game reports, marketing teams, organizing press conferences, and managing game events. They also learn to navigate the ever-changing social media landscape to promote teams and athletes and to write and produce across multiple platforms and multimedia. Our students learn to think critically, produce creatively, write precisely, process information quickly, interview thoughtfully, manage people, and develop an excellent work ethic.
Sports Media Relations graduates are prepared to work in collegiate athletic departments and on the staffs of professional athletic organizations as sports information directors, assistant directors, writers, social media managers, website content producers and more. They are also qualified to cover sports for various publications and websites. As with any graduate from the Journalism program, students graduate with skills that are the foundation for any job that requires researching, talking to people, asking questions and synthesizing what is learned into a cohesive, coherent article or report.
Journalism majors are required to complete 30 hours in liberal arts and a non-journalism specialty.
The Journalism program is accredited by the Accrediting Council on Education in Journalism and Mass Communications, and the faculty believe strongly in the council’s requirement that Journalism students be exposed to a broad liberal arts background while in school. In consultation with their academic advisors, Journalism majors choose six courses from among a list updated every year. Some courses that satisfy the university’s general education requirement also satisfy Block A requirements.
In consultation with their academic advisors, Journalism majors choose a block of upper-division courses that allow students to develop an area of expertise in something besides Journalism. A second major or a non-Journalism minor satisfies this requirement, but students who choose not to have a minor are able to put together an area of specialty that reflects their career interests. Block A and B courses may not overlap.