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Eastern Illinois University

Strategic Planning

EIU'S Strategic plan: PLAN 2028

Welcome to Strategic Planning at EIU! We want to make EIU’s next cycle of Strategic Planning as inclusive and meaningful as possible for all University stakeholders — students, faculty, staff, and community partners alike.

Plan 2028 Tracking

On June 23, 2023 the Board of Trustees endorsed EIU’s new strategic plan, Plan 2028, at its most recent meeting. As you will see, Plan 2028 aligns with the IBHE’s “A Thriving Illinois” framework and advances EIU’s mission, the region, and state by focusing on four interconnected themes:

Achieve

Achieve: Achieve Success for All Learners

ACHIEVE priorities align and invest in policies, practices, and resources that ensure every learner at EIU thrives. The ACHIEVE activities comprise a broad collection of strategic investments and student success supports. For Eastern Illinois University, ACHIEVE focuses on retention, learning outcomes, creating and maintaining active learning environments, adequate financial assistance, degree completion, career preparedness, and student wellness. ACHIEVE priorities leverage EIU’s commitment to student success using a holistic array of academic and other organizational supports.

Engage

Engage: Engage the Community, Region, State, & World

ENGAGE priorities are intended to build bridges between and amongst its internal and external stakeholders to expand and enhance the everyday worlds of EIU’s students, faculty, staff, alumni, and communities at all scales. ENGAGE seeks to build collaborative opportunities for inclusive economic development, regional prosperity, and personal growth. ENGAGE deepens EIU’s connection and commitment to the region, State, and world.

 

Create

Create: Create a 21st Century Campus & Culture

CREATE priorities evidence a sustained commitment to all employees and students by cultivating belonging and creating a culture of care for all. CREATE accelerates efforts to innovate, invigorate, and reaffirm EIU’s unique institutional identity. Echoing the IBHE’s strategic plan, Plan 2028 advances EIU’s shared values of diversity, equity, and inclusion for all students, employees, and community members. CREATE activities focus on investing in employee and learner wellness, knowledge creation, creativity, and belonging.

Resource

Resource: Encourage Innovation, Diversify Revenue, & Grow Enrollments

RESROURCE priorities focus on overall institutional sustainability, staffing, and enhanced business practices. The theme of RESOURCE will ensure that EIU’s budgeting process, operations, and enrollment management efforts focus on sustained financial stability and invests in the strategic priorities of Plan 2028. This priority also ensures compliance with federal and State regulations, as well as financial benchmarks established by Eastern's regional accreditation body, the Higher Learning Commission.

 

Implementation

EIU is driven by its mission and vision, placing deliberate emphasis on fostering student success, bolstering the economy of the State of Illinois, and serving regional, state, and national stakeholders. Plan 2028, aligned with the Illinois Board of Higher Education's strategic plan, "A Thriving Illinois," is an extension and complement to it. The IBHE plan specifically focuses on harnessing the potential of higher education to promote equity, sustainability, and inclusive economic growth.

Plan 2028 at EIU revolves around four interconnected themes: Achieve, Engage, Create, and Resource. This comprehensive approach encompasses 14 strategic initiatives identified by the campus community, supported by 35 target activities that will be evaluated annually using designated performance metrics or key performance indicators. Each theme of Plan 2028 will be overseen by dedicated "Champions" and responsible lead offices or divisions.

To ensure continuous progress, Theme Champions and members of the implementation teams for each theme will convene at least once a year. During these meetings, they will assess overall performance, review and revise goals, and present a summary of the strategic plan's progress in a public town hall. The valuable feedback obtained from these annual updates will provide Plan 2028 with the necessary flexibility to be revised and updated as required to remain effective and relevant.

The Taskforce

Dr. Jay D. Gatrell
Introduction Office Hours Update your profile

Dr. Jay D. Gatrell

President & Professor of Geography Office: 1126 - Old Main
Phone: 217-581-2011
Email: jgatrell@eiu.edu

INTRODUCTION

Effective July 1, 2023, Jay became the the 12th sitting President at Eastern Illinois University. Before this appointment, he served as EIU's Provost from 2017 and held positions at Bellarmine University (2014-2017), Indiana State University (2000-2014), and Wright State University (1999-2000).

Throughout his academic leadership career, Jay took on various roles such as assistant vice president, vice provost, dean, chief research officer, associate dean, interim chair, interim director of international affairs, and program coordinator. He was also chosen as an American Council on Education Fellow during the 2012-2013 academic year.

Jay's research interests over his career have centered on spatial research methods, GIScience, and applied geography, with a focus on economic development. His research received funding from entities like the National Science Foundation, U.S. Department of Education, U.S. Department of Agriculture, and the Henry Luce Foundation, along with various state and local agencies. Currently, he serves as the co-editor of the Springer book series "Geotechnologies & the Environment" (2007-present) and has editorial experience with journals such as Applied Geography (2008-2015) and The Professional Geographer (2006-2010).

As a first-generation college graduate, Jay earned a B.S. in political science from Eastern Michigan University and graduate degrees in geography from The University of Toledo (M.A.) and West Virginia University (Ph.D.). Jay and his wife Kriss take pride in their blended family, which includes five remarkable adults — Forrest, Zoe, Claudia, Mary, and Ezra.

Office Hours

Jay's Community Office Hours

Come chat with Jay about whatever EIU issues are on your mind in the University Food Court in the MLK Union:

  • Monday, Feb. 12: 11:30 am - 12:30 pm
  • Monday, March 11: 11:30 am - 12:30 pm
  • Thursday, April 25: 12 pm - 1 pm

If you have questions about EIU’s Strategic Planning process, or wish to learn more, please email Josh Reinhart, Public Information Coordinator, at jdreinhart@eiu.edu.