Objectives for the ASA Advantage Initiative

  • To raise the level of expectation about what a good sorority experience should be and what it should provide to members
  • To raise the level of expectation of what women should expect from themselves and other members of the organization
  • To increase retention of active, involved members throughout all four years of college
  • To increase alumnae satisfaction and involvement
  • To make members more aware of the history and heritage of the organization and the values it is founded upon
  • To provide a premiere, prominent initiative for ASA to market to members, potential members and potential expansion opportunities
  • To assist members in developing more confidence in their personal skills
  • To further define what the four aims mean
  • To provide a more structured means to incorporate service into "normal" chapter operations
  • To provide more concrete information to members about how to implement the initiative
  • To provide a broader based initiative than The Encounter for members to buy into and have pride about
  • To better utilize sorority in providing skills for women leaders of the new millenium
  • To have chapter and individual programming directly reflect the ritual and values of the organization

 

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