Marketing

Departmental Website

http://catalog.eiu.edu/preview_program.php?catoid=28&poid=4268

Overview

The marketing minor offers a broad course of study in the field of marketing applicable to all interested majors. Marketing activities are found in all organizations and the discipline provides students with the ability to apply the knowledge and skills gained from their major with the realities of consumer and business markets. Students pursuing the marketing minor gain skills that prepare them for consumer and business interactions.

Graduate Degree Opportunities After Graduation

MBA

Course Catalog Listing

http://catalog.eiu.edu/preview_program.php?catoid=32&poid=4876

Typical Starting Positions

Marketing, promotions, sales, social media, research, business

Student Professional Organizations

American Marketing Association

Faculty Listing

http://www.eiu.edu/business/personnel.php?type=&subcat=10

Faculty Research Interests

Franchising, Consumer Behavior

Media Links

https://www.youtube.com/watch?v=AAkUM644p44

Marketing, Lumpkin Hall 4025
Contact Name: Dr. David Boggs
Contact Email: djboggs@eiu.edu
Web: http://catalog.eiu.edu/preview_program.php?catoid=28&poid=4268