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Dr. Clinton J. Warren

Assistant Professor/Graduate Coordinator

Office: 2504 - Lantz Arena
Phone: 217-581-6363
Email: cwarren@eiu.edu

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Fall Office Hours (beginning 8/20):
Monday, Wednesday: 9am - 11am & Tuesday, Thursday: 1pm - 2pm

Frequently Taught Courses

Undergraduate Courses:
KSS 4762 - Sport Marketing
KSS 4760 - Sport Law

Graduate Courses:
KSS 5001 - Stastical Analysis in Kinesiology & Sport Studies
KSS 5210 - Administration of Interschool Athletic Programs
KSS 5211 - Promotions in Sport Administration
KSS 5212 - Finance in Sport


Ph.D., Kinesiology, Sport Management, University of Minnesota
M.S., Kinesiology & Recreation, Sport Management, Illinois State University
B.A., History & Philosophy, Illinois Wesleyan University

Professional Organizations

Professional Memberships:
North American Society of Sport Management
Sport Marketing Association
North American Association of Sports Economists

Professional Experience:
Market Research Consultant, Minnesota Wild
Market Research Consultant, North American Soccer League
Market Research & Sales Consultant, Club 806
Business Development Executive, Minnesota Timberwolves
Sales & Marketing Representative, Bloominton Extreme Indoor Football
Ticket Sales Representative, Bloominton PrairieThudner Hockey Club
Box Office Intern, U.S. Cellular Coliseum
Convention & Event Management Intern, State Farm Insurance

Speakers Bureau

For more information, please visit the Speakers Bureau Webpage.

Sport Consumer Behavior
Sport Sponsorship
Ticket Sales Force Management & Training
Spectator Sport Attendance Demand
Public Funding of Sport Facilities


Areas of Research Focus:
Sport Brand Satisfaction
Sport Branding and Brand Management
Business-to-Business Sport Marketing
Sport Spectator Demand

Research in Progress:
Warren, C.J. & Walsh, P.T. (data collected). The Impact of Sport Brand Communities: Testing the Influence of Community Integration on Structural Constraints of Spectator Attendance.
Warren, C.J. (data collected). Assessing the Importance of Price in Affecting Seaston Ticket Renewal Intentions: A Comparison of B2C and B2B consumers.
Warren, C.J. (in progress). Sponsorship Activiation through the Development of Brand Community: Examining Reebok's Sponsorship of the CrossFit Games.


Journal Articles:
Warren, C.J. & Brownlee, E.A. (Under Review). Brand Community Integration in a Niche Sport: A League-wide Examination of Online and Offline Involvement in a Minor Soccer League. International Journal of Sport Management & Marketing.
Warren, C.J., Ross, S.D., & Brownlee, E.A. (In Revisions). Moving Beyond Disconfirmation of Expectations: Developing an Alternative Theoretical Framework for Understanding Spectator Satisfaction. Sport Management Review
Warren, C.J. (2013). Customer Satisfaction in NCAA Division I-FCS Athletics: Testing the Application of Existing Theory. Journal of Contemporary Athletics, 7(4).
Warren, C.J. & Ross, S.D. (2011).  Beyond Beckham: The Designated Player Rule in Major League Soccer.  International Journal of Sport Management, 12(2) 208-220.

Encyclopedia Entries:
Warren, C.J. (2011).  TEAMQUAL. In Encyclopedia of Sports Management and Marketing.  Thousand Oaks, CA: Sage Publications.
Warren, C.J. (2011).  National Basketball Association. In Encyclopedia of Sports Management and Marketing.  Thousand Oaks, CA: Sage Publications.
Warren, C.J. (2011).  Minnesota Timberwolves. In Encyclopedia of Sports Management and Marketing.  Thousand Oaks, CA: Sage Publications.

Conference Presentations

Conference Presentations:
Examining the Relationships among Fan Identification, Customer Satisfaction, and Quality Peceptions in Division I-FCS Athletics; SMA Conference 2012; Orlando, FL
The Effects of Sponsoring Brand Loyalty and Gratitude on Purchase Intentions: An Analysis of a High School Football Charity All-Star Game; SMA Conference 2012; Orlando, FL
Moving Beyond Disconfirmation of Expectations: Developing a Performance-Based Framework for Understanding Sport Fan Satisfaction; NASSM Conference 2012; Seattle, WA
Retaining Youth Baseball Players: A National Examination of Participation Motivations from Multiple Perspectives; NASSM Conference 2011; London, ON
Do "Green" College Football Stadiums Impact Consumer Behavior?; SMA Conference 2011; Houston, TX
Examining Style of Proccessing Across Levels of Identified Fans; NASSM Conference 2010; Tampa, FL
The Designated Player Rule in Major League Soccer: A Study of Game-specific Attendance; NASSM Conference 2009; Columbia, SC

Funding & Grants

Internal Grants:
Warren, C.J. (2012). An Empirical Assessment of Sport Fan Satisfaction in Ice Hockey. EIU College of Education & Professional Studies Development Grant.


Industry Service Experience:
NASSM Industry Relations Committee
Reviewr, International Journal of Sport Management & Marketing
Reviewer, Journal of Sports Science