Pre-Conference Speaker


David Slowik is an Account Executive on Google's Education team. In this role, he focuses on working with marketers and business leaders to develop and execute digital media strategies across online search, display, video, mobile, and other digital platforms.

Dave has a Bachelor's Degree in Organizational Leadership from Miami University.

Presentation: Digital Advertising and Trends with Google

Did you know...?

  • 8 out of 10 Baby Boomers are now online*
  • Boomers search online an average 23 times each month.**
  • By 2016, 2/3 of Boomers will be using Smartphones.*

The web presents a massive opportunity to reach and engage the Boomer audience. So where do you begin?

Join Dave Slowik, Account Executive for Google's Education industry team, for this highly-energetic, interactive session about using digital tools to connect with adults 50+. He'll cover topics such as:

  • finding and targeting this growing audience online
  • using Google technologies to enhance lifelong learning programs
  • creating a community online with social tools

You won't want to miss it!

*Pew Internet & American Life Project, April 2012
**Nielsen Online NetView Panel, June 2010

Conference Planning Committee Members

Dr. Doug Brauer, Richland
   Community College
Jo Brownlie, Saginaw Valley
   State University
Cheryl Brunsmann, Southern
   Illinois University,
Chris Catanzarite, University of
   Illinois at Urbana-Champaign
Pam Collins, Eastern Illinois
Beth Craig, Eastern Illinois
Carol Davis, Spoon River
JoEllen Hickenbottom, Eastern
   Illinois University
Marita Metzke, Eastern
   Illinois University
Jon Neidy, Bradley University
Judy Wagenblast, Lincoln Land
   Community College